Alerts Made Easy

Bill Grubner, Jr., works as a manager of government emergency solutions for Genesys Labs, a developer of contact communications software. He recently wrote an article entitled, Emergency Communications Systems: 5 Do's and 5 Don'ts, for CRM Buyer, a Web site dedicated to customer relationship management. In his article, he talks about the need for local, state, and federal officials to respond to a wide variety of emergencies and discusses how best to communicate with citizens in these circumstances.

One of his "do" pieces of advice to governmental agencies is to "incorporate multichannel capabilities." He lists five channels as the most important ones for broadcast communications systems to support - e-mail, SMS text, voice self-service, live assisted serivce, and proactive automated outbound calls. "The advantage of an integrated multichannel approach," writes Grubner, "is that it enables citizens to enter the system from a variety of touch points while still receiving consistent information and instruction."

Communications Made Easy is a service that can meet these demands under this multichannel approach, using e-mail, SMS text, and automated outbound calls. We have the ability to serve these governmental agencies and make it affordable to do so. Grubner says, "While many agencies are much better prepared than they were only a few years ago, the majority are still looking to evolve their approach." CME's mission is to be part of this approach, helping to provide a coordinated emergency communications plan with the technology that will quickly reach a significant number of people.

You can read more of Grubner's article here. His advice clearly points to services like CME to be the answer to emergency communication systems, and CME intends to be part of the solution, especially for rural communities and school districts.